My friend Ryan Russell came up with a new idea for sustainability. It is a way for consumers (you an me) to help offset the environmental impact of our consuming. The waste created by the goods we consume is ruining our planet. Getting the new iPod or new style jacket every season has filled up our landfills and is beginning to spill over in to the environment.
MyOnePercent.org provides consumers with a way to give 1% of their income to environmental charities. It is a small contribution for each individual, but multiplied by millions it can make a profound difference.
Check it out at:
http://www.myonepercent.org/
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